Refinery29 is a lifestyle and entertainment website that caters primarily to millennial and Gen Z audiences, focusing on topics such as fashion, beauty, wellness, and pop culture. Established in 2005, Refinery29 is known for its inclusive and empowering content, which highlights diverse voices and perspectives. The site offers a rich variety of content, including trend reports, beauty tutorials, personal essays, and in-depth features on current cultural and societal issues. Refinery29's content is designed to resonate with a modern audience, providing fresh and relevant insights into lifestyle trends and personal well-being. The platform also features original video content, which further engages its audience with interactive and visual storytelling. Refinery29's emphasis on empowering and informing its readers makes it a go-to resource for those interested in contemporary lifestyle topics and cultural trends. Keywords: fashion trends, beauty tips, lifestyle content, cultural issues, empowerment